Conversion Tracking
Conversions are the actions you want viewers to take—signing up for a newsletter, visiting a product page or completing a quiz. Tracking conversions shows how effectively your video drives results.
Steps to Track Conversions
Define your goal – "Decide which action counts as a conversion. Examples: clicking a 'Buy Now' button or submitting a form."
Enable tracking – "In the flow builder, select the button or form and enable conversion tracking. Give it a clear name (e.g., 'Purchase Button Click')."
Assign value (optional) – "If applicable, assign a monetary or point value to the conversion so you can calculate ROI."
Analyze results – "Open your analytics dashboard and filter by conversion event to see total conversions and conversion rate."
A/B testing different CTAs and button positions can significantly impact conversions. Try variations and monitor the results.
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