> For the complete documentation index, see [llms.txt](https://help.blings.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.blings.io/app/integrations-crm-guides/braze-1.md).

# Copy of Braze for enterprise

### Test & Preview:

For more info, see [Braze guide](https://www.braze.com/docs/user_guide/personalization_and_dynamic_content/liquid/using_liquid)

* Here is a code you may use for testing purposes:

```
<table role="presentation" border="0" cellspacing="0" cellpadding="0" width="100%" style="max-width:600px; margin:0 auto; border-collapse:collapse;">
  <tr>
    <td align="center" background="https://t.blings.io/87bc4aea-f668-49c3-b165-5808105446f3/{{ contact.firstname }}"
        style="background-repeat:no-repeat; background-position:center; background-size:cover; padding:0; margin:0;">
        
      <!--[if gte mso 9]>
      <v:rect xmlns:v="urn:schemas-microsoft-com:vml" fill="true" stroke="false" style="width:600px;">
        <v:fill type="frame" src="https://t.blings.io/87bc4aea-f668-49c3-b165-5808105446f3/{{ contact.firstname }}" />
        <v:textbox inset="0,0,0,0">
      <![endif]-->
      
      <a href="https://blings.mp5.live/blings_integration_demo?name={{ contact.firstname }}&utm_source=crm_email&utm_medium=email&utm_campaign=demo"
         style="display:block; text-decoration:none; color:inherit;">
        <img src="https://ajeyvddhyklnihwjvuyh.supabase.co/storage/v1/object/public/gifs/1755710062888_Blings_Generic_Thumbnail_3.gif"
             alt="Your personalized video demo, {{ contact.firstname }} - click to play"
             width="600"
             style="display:block; width:100%; height:auto; border:0; max-width:600px; margin:0; padding:0;">
      </a>
      
      <!--[if gte mso 9]></v:textbox></v:rect><![endif]-->
      
    </td>
  </tr>
</table>

```

###

###

### **Finding Liquid Tags**

In Braze, personalization tags (AKA *liquid tags*) let you insert user profile data (like first name or city) into your messages. To use them in Blings:

1. Open any **campaign** in Braze.
2. Click to edit the text block
3. In the editor toolbar, click **Insert Personalization → User Attribute**.

   <figure><img src="/files/kIgjjfQlX6mfb0qvqFOz" alt=""><figcaption></figcaption></figure>
4. Select the attribute you want (e.g. First Name, Last Name, Email, City).

   <figure><img src="/files/P26bv8otAzDF78pSUKVC" alt=""><figcaption></figcaption></figure>
5. The token will appear inline as raw code in the Liquid Snippet box. For example: First Name → `{{${first_name}}}`

   <figure><img src="/files/0BOjY4NsdzispBwh4TPA" alt=""><figcaption></figcaption></figure>
6. Copy the token and paste it into the relevant variable field in the Blings **Connect** page.

<div align="left" data-with-frame="true"><figure><img src="/files/d7q1YlGyU5R7sZCDq1Oy" alt="" width="375"><figcaption></figcaption></figure></div>

7. Copy the video URL and paste it into your Braze email campaign
8. Send a **Test Email** through Braze to confirm the code.

<details>

<summary>Advanced Tips</summary>

* Use Liquid filters for fallback: `{{${first_name} | default: 'there'}}`.
* Add more personalization—loyalty points, product, etc.

</details>

**Official Resources:**

* [Braze: Email Personalization & Liquid Tags](https://www.braze.com/docs/user_guide/personalization_and_dynamic_content)
* [Braze: Liquid Use Cases](https://www.braze.com/docs/user_guide/personalization_and_dynamic_content/liquid/using_liquid/#assigning-variables)