Text Connector

Configure dynamic text, template values, formatting, fallback copy, and Platform-editable text

Use the Text Connector when a text layer should change based on viewer data, a shared control, a direct edit, or custom logic. Typical uses include names, greetings, product labels, prices, personalized scripts, and campaign-specific copy.

Options

Option	What it controls	Notes
Text layer	The Studio text layer affected by the connector.	Confirm the selected layer is the visible text layer, not a hidden helper layer.
Data source	A Dynamic Data field, Live Control value, direct edit, or expression.	Use Dynamic Data for viewer-specific text and Live Control for shared operational copy.
Edit value	Text stored directly in the connector.	Use this for fixed copy that business users may need to change from Platform.
Template text	Static text mixed with field tokens, such as Hey ${first_name}!.	Use when only part of the sentence is dynamic.
Expression	JavaScript that returns or controls the text value.	Use only when data, edit values, or template text cannot express the logic.
Default or fallback	The text shown when the source value is empty or unavailable.	Keep the fallback short enough to fit the design.
Variants	Alternate text states when the connector supports variants.	Preview every variant that can appear in production.
Resize trigger	A breakpoint that adjusts text size when content is too long.	Test with the longest realistic value, not only the average value.
Alignment	How the replacement text sits inside the original text area.	Confirm alignment in both short and long values.
Text case	Formatting such as all caps, lowercase, title case, or sentence case.	Use formatting when the source data may arrive with inconsistent casing.
Platform editing	Whether the value appears in Platform Edit Content.	Enable only when operators should update the copy outside Studio.
Internal description	A note explaining what the connector controls.	Useful when the same scene contains several text connectors.

Text Case Options

Case option	Example input	Example output
All caps	welcome back	WELCOME BACK
All lowercase	Welcome Back	welcome back
Title case	welcome back	Welcome Back
Sentence case	welcome back. view your offer.	Welcome back. View your offer.

Configure Dynamic Text

1

Select the Text Layer

Open the scene in Studio and select the text layer that should become dynamic.

2

Choose the Source

Choose Data for viewer-specific copy, Edit for fixed replacement copy, Live Control for shared operational text, or Expression for custom logic.

3

Add Template Text When Needed

If only part of the sentence is dynamic, combine static text with field tokens. For example, Hey ${first_name}! uses the first_name field while keeping the greeting fixed.

4

Set Fallback and Formatting

Add fallback copy, then configure casing, alignment, and resize behavior so long or missing values do not break the scene.

5

Validate Edge Cases

Preview with normal values, long values, empty values, different languages when relevant, and any text variants used by the project.

Success Checks

Before publishing a Text Connector, confirm:

• The data field or live-control value resolves in Studio preview.

• The fallback copy is readable and fits the design.

• Long values do not overlap neighboring layers.

• Casing rules do not damage names, acronyms, product names, or localized copy.

• Platform editing is enabled only for text that should be operator-editable.

Data in Studio