# Creating & Managing Projects

Projects are the foundation of your work in Blings. Each project contains the scenes, media, and logic that make up your personalized video experience. This section covers everything you need to create and manage your projects, from initial setup to fine-tuning the visual design.

## What You'll Find Here

* Create a Project — Start a new project by choosing a use case and picking a template.
* Scene Management — Add, move, duplicate, and organize the scenes inside your project.
* Scenes & Flow Maps — Set up connectors, conditions, and A/B tests to control how viewers move through your project.
* Editing a Scene — Add and configure text, media, buttons, and personalization elements inside each scene.
* Branding, Design, & General Content — Apply fonts, colors, logos, and background music consistently across your project.


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