# Data Retention & Export

Data retention determines how long Blings keeps your analytics and imported data. Export options allow you to retain your data independently.

* **Default retention:** Blings retains analytics data for 12 months. Older data is automatically deleted to protect privacy and maintain system performance.
* **Custom retention:** Enterprise customers can specify custom retention periods as part of their contract.
* **Export options:** At any time, download a CSV of your data—including analytics events and imported data—through the data management interface.
* **Deletion:** When you delete a project, all associated data is removed from Blings servers. Deleting user data (via GDPR/CCPA requests) permanently removes their information.

{% hint style="info" %}
Regularly export your data if you need to keep records beyond the default retention period.
{% endhint %}


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