# Social Sharing & Link Previews

Sharing your video on social platforms can generate buzz and organic reach. Control how your link appears in previews to increase clicks.

* **Customize the thumbnail** – Choose an eye-catching image or create a dynamic thumbnail that reflects the viewer's data (for example, showing their name).
* **Add Open Graph metadata** – Set the `og:title`, `og:description` and `og:image` tags in your page's HTML so platforms like Facebook and LinkedIn display the correct preview.
* **Test your preview** – Use tools like Facebook's Sharing Debugger to check what your link looks like before posting.
* **Use short links** – Create a memorable, shareable short link using a URL shortener such as `bit.ly` or `tinyurl`.

{% hint style="info" %}
Social platforms sometimes cache link previews. If you change your thumbnail, add a dummy parameter like `?version=2` to force the platform to fetch the new preview.
{% endhint %}


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