Simple Conditions

Simple conditions are the building blocks of branching logic. They let you create basic yes/no paths or route viewers based on a single piece of data.

Yes/No Conditions

The most common type of branching uses simple yes/no responses to guide viewers down different paths.

Examples:

  • "Would you like to see our premium features?"

    • Yes → Show premium features demo

    • No → Continue with basic features

  • "Are you interested in a free trial?"

    • Yes → Direct to signup page

    • No → Show pricing information

  • "Should we send you more information?"

    • Yes → Collect email and send follow-up

    • No → Thank you message

Single-Variable Conditions

Route viewers based on one piece of data from your CRM or user input.

User Type Conditions:

  • New vs. Returning Customer

    • New → Welcome and onboarding

    • Returning → Loyalty rewards

  • User Role

    • Manager → Team management features

    • Individual → Personal productivity tools

Data-Based Conditions:

  • Location

    • US → Show US-specific offers

    • International → Show global options

  • Purchase History

    • First-time buyer → Welcome discount

    • Repeat customer → VIP benefits

Setting Up Simple Conditions

  1. Create your question or data field

  2. Add two scenes (one for each possible outcome)

  3. Connect with conditions — Set "If [condition] then go to [scene]"

  4. Test both paths — Preview to ensure logic works correctly

Best Practices

  • Keep options clear — Make choices obvious and mutually exclusive

  • Provide value in both paths — Each branch should offer something useful

  • Use natural language — Frame questions in a conversational way

  • Include a default — Always have a fallback for unexpected responses


Ready for more complexity? Learn about advanced conditions that combine multiple criteria.

Last updated